Here are the three most important rules to ensure your resume measures up:
One page. That's it. I don't care if you are the smartest person on earth or if you have founded six companies and sold each of them for a million dollars. Think of it this way. A resume gets only about 10 seconds to impress whoever's looking at it. So every line must say you are amazing because you don't know where the person's eye will go first (though you can be sure the person won't read every line).
People with resumes that exceed one page say, "I couldn't get it down to a page." But here's what a two-page resume says about you: "No ability to see the big picture." You are so mired in the details of your career that you don't know how to summarize it. This does not bode well for future career success. Cut your resume to one page.
Every line must quantify success. A resume is not about what you did. A resume is about what you accomplished. Don't say: "Managed two people and created a tracking system for marketing." Say: "Managed the team that built a tracking system to decrease marketing costs 10 percent." Most college graduates can do what employers tells them to. Not everyone will do it well. Show that you're a person who does things well.
Think of it as the difference between writing, "I went to my classes and took tests" vs. "I have a 3.5 GPA."
I know what you're going to say next: "I can't quantify my success. I didn't have those kind of jobs." You are wrong. Everyone has successes they can quantify.
Let's say you had a baby-sitting job, which I hope not very many of you will have to put on your resume. But for the sake of argument, let's say you took care of two kids. You could write: "Managed household in parents' absence and helped kids to raise their grades one letter." Stupid, yes, but you need to make even stupid jobs sound marginally stupid.
No paragraphs. I shouldn't have to list this last rule because no one should still be using paragraphs on their resumes. But recent grads do it all the time. In fact, the woman who edits my Web site, and who is definitely very smart, showed me her resume and I nearly died: all paragraphs.
No hiring manager reads paragraphs. With a stack of 500 resumes in front of her, she's scanning -- looking for something that stands out enough to warrant an interview. Nothing stands out in a paragraph. So by using them, you take yourself out of the running unless the hiring manager is your dad's best friend and he has to read your entire resume.